Leah Fasten. Trust the Unscripted. Improvised. Kind. Together.

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Image Library With Real Employees for The Clorox Company

I like to set up small stories with employees and then offer improv prompts and other direction to re-create what they already do all the time. Shooting this way we can all forget for a moment how strange it is to have 4-6 lights firing over and over with a digitech set up in the corner and stylist jumping in and out.